# Zoom Phone [Zoom Phone](https://www.zoom.com/en/products/voip-phone/) is a cloud-based phone system. It integrates voice, video, and messaging into your applications and workflows by using Zoom Phone APIs and SDKs. Use webhooks to receive real-time call and voicemail events. You can automate workflows such as call routing, recording, and transcription. ## What you can build You can use Zoom Phone to: - Integrate communication features into your apps, such as contact center workflows and CRM calling - Automate voicemail handling and call processing - Manage users and devices programmatically - Customize the user experience through the Zoom App Marketplace ## Who should use this documentation This documentation is for: - Admins who set up and manage Zoom Phone for an organization - Developers who build apps and integrations using Zoom Phone APIs ## Integration options Use these integration options to connect Zoom Phone with your applications and workflows. | Integration option | Description | Best for | | ------------------- | ------------------------------------------------------------------------- | --------------------------------------------------------------------------------------- | | APIs and Webhooks | Programmatically access Zoom Phone features and receive real-time events. | Building custom integrations, automations, or backend services | | Smart Embed | Embed the Zoom Phone widget directly into your web application. | Internal tools that need quick access to calling features with minimal setup | | Zoom Apps for Phone | Apps that run inside the Zoom desktop client. | Enhancing workflows, integrating knowledge bases, and adding tools without leaving Zoom |